How Merger.id Works

Whether you're selling a business you built or looking to buy one, here's how we can help.

1. Learn the basics

Start with our free guides covering valuation, due diligence, financing, and deal structure -- written specifically for small business, not big corporate M&A.

2. Get a general estimate

Use our free AI Business Value Estimator to see a general educational range for what a business like yours might sell for, based on illustrative industry multiples.

3. Ask questions

Chat with our AI M&A education assistant about anything from SBA loans to letters of intent. It's general information only -- never a guarantee or formal advice.

4. Talk to a real advisor

When you're ready for specifics, request a free, no-obligation conversation with an advisor, or connect with our recommended brokers and lenders through the links on this site.

5. Get the full guide

Download our free Small Business Seller's Readiness Guide for a practical checklist and a list of questions to ask any attorney or broker you work with.